Are you looking to grow your fashion or lifestyle Instagram account? Here are some tips to make this a reality for you.
1. Non-Chronological Order
I want to stress that Instagram no longer displays your posts chronologically. This hasn’t been the case for years. Officially, Instagram halted the display of user content in chronological order back in 2016. However, people still reminisce about the days when one could post content in this format. Today, there are lots of choices to settle on at any moment for “what to show”. This change shouldn’t come as a surprise.
2. Reach And Engagement
The initial engagement that your post receives when you post it will determine your “reach” (the number of users who’ll view your content). This concept also applies to Facebook. It is thought that around 10% of your following on Instagram will see your post. The organic reach of your posts will gradually shoot up as more people like or comment on your post. Auto IG likes points out that your posts will be given more priority if there is an overwhelming response from the people that follow you. There’s a higher likelihood of it going viral. You can also increase your reach with social media verification – check out thesocialmediaverificationteam.com
3. Comments Count
There’s more weight placed on comments than just “hearts” on Instagram. It is imperative for you to post captions on your posts that will lead to engagements. Questions posted as captions can drive more engagements. Still, make sure you respond to comments on your post. Always engage with your following in the comments section. One common rookie blunder on Instagram is to disregard and not engage with your followers’ comments. Always find time to engage with your audience by responding to their comments. Instagram favors genuine comments over “spam” comments. This platform also doesn’t fancy emojis as a form of response. You don’t need to stress yourself over putting in lots of tricks. Just act as a regular human would.
4. Comment On The Posts Of Others
One of the easiest ways for people to find you is through commenting on blogs. This applies to those that haven’t yet followed you. For this reason, you shouldn’t just comment on your own posts but find other accounts where you can make meaningful posts.
5. Finding Posts
People can find your posts in some other ways thereby helping you grow your audience. Using relevant and high traffic hashtags, locations with location tags, and suggested for you which typically include viral and trending posts selected for every user can help you grow your account. Still, the followers of your followers can also discover your posts thereby resulting in account growth.
6. Keywords Are Crucial
There’s a significant relevance that comes with keywords and the search bars on Instagram. The optimization of your profile is prudent. You’ll enjoy better results if your name is more obvious. Moreover, insert relevant keywords in your bio. By doing these two simple tasks, you’ll be a step ahead in ensuring your profile is more “search-friendly.”
7. Post Engaging Content
“Drive-by” traffic is experienced by even the most active and visible Instagram accounts. People will find your account, follow it then unfollow almost immediately. This happens if the only thing that you do is dump content on your page and disregard engaging with your audience.